Why Should You Buy a MacBook 12in M7 [Updated 2023]

Apple’s MacBook 12in M7 is a powerful laptop with a slim design, modern technology, and portability. This device suits professionals, students, and anyone who loves performance and aesthetics. In this article, we will learn about the ultimate features of the Apple MacBook 12in M7.

Over the years, Apple has released many different 12-inch MacBook models, each with features and specifications. Here are some of the key differences between the other 12-inch MacBook models currently on the market:

  • Processor: From the entry-level Intel Core m3 processor to the most powerful Intel Core i7 processor, the MacBook 12in m7 comes with various processing options. Better performance and faster processing speeds are usually found on higher-end models.
  • Storage: Storage options for the MacBook 12in m7 range from 128GB to 512GB SSD. The more advanced versions offer more space for those who need to save large files or run multiple applications simultaneously.
  • RAM: There are two RAM options for the MacBook 12in M7: 8GB or 16 GB. Higher-end models with more RAM offer more efficient multitasking and faster performance.
  • Price: Depending on the configuration and features, various price points for the 12-inch MacBook are offered. The more expensive models often have greater storage, RAM, and processing capability than the entry-level devices.
  • Colour Options: The MacBook 12-inch has several colour options, including Gold, Rose Gold, Silver, and Space Gray. Some models are only available in specific colour options.
  • Release Date: The MacBook 12-inch has been released in different years, with the most recent models featuring more advanced hardware and technology than earlier models.

These are some of the most significant variations between the numerous MacBook 12-inch versions currently on the market. It’s crucial to think about your unique requirements and spending limit when selecting a MacBook 12in M7 to get the one that will work best for you.

Design and Build – MacBook 12in M7

Having 12in Retina display with a resolution of 2304 x 1440 pixels, the MacBook 12in M7 is a slim, lightweight laptop weighing only 2.03 pounds, which delivers vivid and sharp visuals. It is available in Silver, Gold and Space Gray. Its keyboard is featured with backlit, providing comfortable and responsive keys. The trackpad is also very impressive, offering precise and smooth navigation.


A dual-core Intel Core M7 CPU running at 1.3 GHz powers the MacBook 12in M7, providing strong performance without utilizing excessive power. Additionally, the laptop has an Intel HD Graphics 515 GPU, which offers quick and fluid graphics. The device provides speedy and effective data storage and retrieval due to its 8GB RAM and 512GB SSD.

Battery Life

The battery life of the MacBook 12in M7 is one of its standout features. This laptop delivers up to 10 hours of online browsing and up to 11 hours of iTunes movie playback with a 41.4 watt-hour lithium-polymer battery. Therefore, it is a fantastic choice for anyone who must work while on the go without worrying about running out of power.

Connectivity Options

A USB-C connector with data transfer, charging, and video output is found on the MacBook 12in M7. A headphone jack, which has become harder to find in recent laptops, is also included on the gadget. The 480p FaceTime camera on this device is well enough for video conferences.


The MacBook 12in M7 is a high-end product reflected in its pricing. The price of the device at the time of writing is $1,599. However, the MacBook 12in M7 is a smart purchase for those who emphasize performance, battery life, and a beautiful design.

Weight and Dimensions

The Apple MacBook 12-inch M7 is a lightweight and portable laptop designed for users who need to work on the go. Here are the weight and dimensions of the MacBook 12-inch M7:


  • The MacBook 12in M7 weighs approximately 2.03 pounds (0.92 kg).


  • Height: 0.14–0.52 inch (0.35–1.31 cm)
  • Width: 11.04 inches (28.05 cm)
  • Depth: 7.74 inches (19.65 cm)

Its lightweight and thin design makes it simple to take anywhere and its compact size makes it perfect for use in confined environments like trains, airports, and coffee shops.

macbook 12in m7 silver
macbook 12in m7 gold
macbook 12in m7 gold and silver

Built-in apps

The Apple MacBook 12-inch M7 has various built-in apps that provide users with various tools for productivity, entertainment, and creativity. Some of the built-in apps that are available with the MacBook 12-inch M7 include:

  1. Safari: Users may access their favourite websites, explore the internet, and bookmark pages with Apple’s default web browser.
  2. Mail: An email client that enables users to manage numerous email accounts, send and receive emails, and arrange their inboxes.
  3. Photos: A photo management and editing program enables users to arrange, modify, and share pictures and videos.
  4. iTunes: A media player that enables users to manage the content in their library and play music, movies, and TV shows.
  5. Apple’s suite of productivity programs, Pages, Numbers, and Keynote, which consists of a word processor, a spreadsheet application, and a presentation tool.
  6. iMovie – A program for editing videos that enable users to add titles, transitions, and effects that seem professional.
  7. GarageBand – A tool for creating music that lets users record and edit their own songs, podcasts, and soundtracks.
  8. Maps – It is a mapping and navigation program that allows 3D globe exploration, location-based searches, and directions.
  9. FaceTime – Software for video conferencing that enables voice and video chats between Apple users.
  10. Messages – An instant messaging application that enables users to communicate with other Apple users by sending and receiving text messages, images, and videos.

These are just a few of the included apps for the Apple MacBook 12in M7. Users can add additional third-party apps to these ones by downloading and installing them from the Mac App Store to boost their creativity, enjoyment, and productivity.

MacBook 12in M7 Camera Features

The Apple MacBook 12in M7 has a built-in camera. The upper centre of the screen houses a 480p FaceTime camera. The camera can take both pictures and videos and has a resolution of 640 x 480 pixels.

Although the MacBook 12in M7’s camera doesn’t have the greatest resolution, it is still suitable for video conferences, quick photos, and filming brief movies. The camera also has facial detection, making it simpler to capture high-quality photos and movies in various lighting situations. It also has automatic exposure control.

It is important to keep in mind that the MacBook 12-inch M7’s camera lacks sophisticated functions like autofocus and image stabilization, which could compromise the quality of the photos and videos you take in some circumstances.

However, the built-in camera on the MacBook 12in M7 is enough for the majority of customers who primarily utilize the camera for video conferences or shooting snap images.

Colours for MacBook 12in M7

The Apple MacBook 12in M7 is available in four different colour options:

  1. Gold
  2. Rose Gold
  3. Silver
  4. Space Gray

The Gold and Rose Gold colours are unique to the MacBook 12-inch lineup and are famous for users who want a laptop that stands out. The Silver and Space Gray options are more traditional and conservative and are popular with users who prefer a more understated look.

Each colour option for the MacBook 12-inch M7 is designed to complement the laptop’s sleek and modern design, and all options feature a high-quality, durable, and scratch-resistant finish. Users can choose the colour that best fits their style and preferences and can rest assured that the MacBook 12in M7 will look fabulous no matter their choice.

What is the Reason for its High Battery Life?

The MacBook 12in M7 is renowned for its long-lasting battery, which supports up to 12 hours of iTunes movie playback and up to 10 hours of online browsing. The MacBook 12-inch M7 can maintain long battery life for several reasons:

  1. Energy-efficient processor: The MacBook 12in M7 has an energy-efficient Intel Core m7 processor designed to consume less power while still delivering excellent performance.
  2. High-density battery: The MacBook 12-inch M7 features a high-density battery designed to maximize energy storage while minimizing size and weight. This allows the laptop to provide long battery life without sacrificing portability.
  3. Optimized software: Apple’s macOS operating system is optimized to work seamlessly with the hardware of the MacBook 12-inch M7, which helps to minimize energy consumption and extend battery life.
  4. Power-saving features: The MacBook includes a range of power-saving features, such as automatic display brightness adjustment, which helps to conserve battery life by reducing power consumption.
  5. USB-C charging: It uses USB-C charging, which is more efficient than traditional charging methods and allows the laptop to charge quickly and efficiently.

Overall, the combination of an energy-efficient processor, high-density battery, optimized software, power-saving features, and USB-C charging all contribute to the impressive battery life of the Apple MacBook 12-inch M7.

Keyboard Key Features

The MacBook 12in M7 features a unique keyboard design that sets it apart from other laptops. Here are some of the key features that make the MacBook 12-inch M7 keyboard unique:

  • Butterfly mechanism: The MacBook 12in M7 keyboard features Apple’s butterfly mechanism, which is a new type of key switch that provides a more stable and responsive typing experience. The butterfly mechanism also allows for a thinner keyboard design, contributing to the laptop’s slim profile.
  • Individual backlighting: Each key on the MacBook 12-inch M7 keyboard has its individual LED backlight, providing a more even and consistent lighting effect than traditional backlit keyboards.
  • Low profile: The MacBook 12-inch M7 keyboard keys have a low profile, which means they sit closer to the laptop’s surface and require less travel distance to register a keystroke. This can make typing more comfortable and efficient, especially for users who type for long periods.
  • Force Touch trackpad: The MacBook 12-inch M7 also features a Force Touch trackpad, which is a pressure-sensitive touchpad that allows users to perform a range of actions by applying varying pressure levels. The Force Touch trackpad is also larger than other laptops, providing more room for multi-touch gestures and navigation.

Overall, the unique keyboard design of the MacBook 12-inch M7 provides a comfortable and efficient typing experience while also contributing to the laptop’s slim profile and modern aesthetic.

Does MacBook 12in m7 have a Touchscreen Display?

No, the Apple MacBook 12-inch M7 does not have a touchscreen display. The laptop features a high-resolution Retina display that provides excellent image quality and colour accuracy but does not support touch input. Instead, users interact with the MacBook 12-inch M7 using the keyboard, trackpad, shortcuts, and multi-touch gestures.

While some other laptops on the market feature touchscreen displays, Apple has chosen to focus on other input methods for its MacBook lineup, including the innovative Force Touch trackpad that provides a range of pressure-sensitive gestures and haptic gesture feedback.

What about its GPU?

The MacBook 12in M7 has a built-in Intel HD Graphics 515 GPU. Due to the GPU’s integration within the laptop’s Intel Core m7 processor chip, it uses less energy. It generates less heat while offering sufficient graphics capability for most applications. Despite being less potent than a dedicated graphics card, the Intel HD Graphics 515 GPU can do various tasks, including picture and video editing, casual gaming, and HD video playback.

In general, the MacBook 12in M7’s integrated GPU offers a fair blend of performance and power efficiency, making it a wise choice for those who require a portable, lightweight laptop with adequate graphics capabilities.

Alternative to MacBook 12in M7

Several other laptops from other brands are comparable to the Apple MacBook 12-inch M7 in size, weight, and performance. Here are a few examples:

  1. Dell XPS 13: The Dell XPS 13 is a popular ultrabook that is similar in size and weight to the MacBook 12-inch M7. It features a high-quality display, fast performance, and a slim and lightweight design.
  2. Google Pixelbook 12in: The Google Pixelbook 12in is another ultrabook similar in size and weight to the MacBook 12-inch M7. It features a versatile 2-in-1 design that allows users to switch between laptop and tablet modes and a high-resolution display and fast performance.
  3. Lenovo Ideapad 720s-15: The Lenovo Ideapad 720s-15 is a lightweight and durable laptop popular among business users. It features a high-quality 15 inches display, fast performance, and a range of security features, making it a good choice for professionals who need a reliable and secure computing solution.
  4. Clevo NH70: The Clevo NH70 features an impressive Intel Core processor having FHD 17.3 inches display that allows you to run multiple programs and applications simultaneously without lag or slowdown.
  5. MSI gaming GS63 Stealth-8RE: The MSI gaming GS63 Stealth-8RE is a powerful laptop that features an Intel Core i7-8750H (8th Gen.) processor and an NVIDIA GeForce GTX 1060 graphics card. That makes it a perfect fit for games lovers

Overall, the MacBook 12in M7 is comparable to several other companies’ laptops in size, weight, and performance. It’s crucial to consider your unique requirements and use cases when selecting a laptop, as well as elements like pricing, brand reputation, and customer service.

Apple MacBook 12in m7 is Best for which purpose?

The MacBook 12in M7 is a powerful and adaptable laptop that works well for various applications. Some of the main applications that the MacBook 12in M7 is most suitable are:

1.     Portability

MacBook 12in M7 is an ultra-portable notebook for people who need to work on the go. Its small size and light weight make it convenient to carry around in a purse or backpack, and its long battery life guarantees that users can work continuously without recharging.

2.     Productivity

The MacBook 12in M7 can perform demanding productivity tasks like graphic design, photo editing, and video editing thanks to its quick SSD and potent Intel Core m7 processor. For these jobs, the laptop’s high-resolution Retina display offers a clear and detailed workplace.

3.     Entertainment

The MacBook 12in M7 is also an excellent laptop for entertainment, such as watching movies, listening to music, or playing games. The laptop’s high-quality display, powerful speakers, and fast performance make it an ideal platform for enjoying multimedia content.

4.     Travel

The MacBook 12in M7 is perfect for users who frequently travel for work or vacation because of its lightweight and compact design. Due to its compact size, it is simple to utilize in confined environments like aeroplanes or hotel rooms.

Overall, the Apple MacBook 12in M7 is a versatile and capable laptop well-suited for a wide range of purposes, making it an excellent choice for users needing a powerful and portable computing solution.

You may also Read: Get the Best of Both Worlds with the Asus 2-in-1 Q535

Stephen Joe

A seasoned technology enthusiast and an accomplished blogger, recognized for his insightful perspectives on the ever-evolving world of technology. As the founder and lead author of "" he has become a trusted resource for tech enthusiasts seeking in-depth analyses, reviews, and updates on cutting-edge technologies.

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